In the recent article I wrote for the Italian IT portal Punto Informatico, “NetStArt/ I retroscena delle geografie digitali”, I presented the new project of the Italian duo Les Liens Invisibles: R.I.O.T. – Reality Is Out There.

Created for the Share Festival in Turin and presented during an outdoor workshop for the first time, the work “R.I.O.T. / Reality Is Out There” (here the website) is based on the concept of “augmented reality”. Through the use of smart phones in the urban landscape it is possible to access a parallel infosphere, and as Les Liens Invisibles point out, re-appropriate the public space. The various virtual data and geo-coded levels visible using smart phones become a geography to discover and reveal, but also an opportunity to invade and decompose consciously – and ironically – the everyday life. As stated in the website of the Share Festival, “the inspiration of the new Les Liens Invisibles project is the theme of Share Festival 2010: the error / smart mistakes, which the team plays creating an alteration of reality with the help of these technologies“. The workshop developed through a collective walk in the city of Turin, discovering the installations hidden in the virtual landscape (see the map).

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Panel hosted by DARC (Digital Aesthetics Research Centre, Aarhus University)
Presenters: Christian Ulrik Andersen (DK), Tatiana Bazzichelli (IT/DK), Geoff Cox (UK/DK), and Les Liens Invisibles (IT).

Share Festival, Turin, Italy. November 3, 2010. Regional Museum of Natural Science, Conference Hall, 2pm.

The panel investigates some of the interconnections between art, activism and business. Presenters examine how artists, rather than refusing the market, are generating cultural Trojan horses — social hacks, or “smart errors” — producing critical interventions from within. As the distinction between production and consumption appears to have collapsed, every interaction in the info-sphere seems to be a business opportunity.

The phrase “creative economy” is a perversion in this line of thinking. Therefore, the creative intersections between business and art become a crucial territory for re-invention and the rewriting of symbolic and cultural codes, generating political actions, attempts of social innovations, but also unexpected consequences and a deep level of irony. Errors or mistakes demonstrate the permeability of systems — that these can be reworked — and more so, that radical innovation requires modification of the prevailing business logic.
We are not suggesting these are new issues — as there are many examples of artists making interventions into the art market and alternatives to commodity exchange — but we aim to discuss some of the recent strategies that have emerged from a deep understanding of the net economy and its markets. Examples derive from software development and net cultures, such as peer production, free culture initiatives, gift economies, extreme sharing networks or open source business models.

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REFF. The reinvention of the real through critical practices of remix, mash-up, re-contextualization, reenactment.

The book by REFF RomaEuropa FakeFactory is out! I contributed with an essay for the section VOICES, with the title: The Disruptive Art of Business.

Foreword by: Bruce Sterling
Edited by: Cary Hendrickson, Salvatore Iaconesi, Oriana Persico, Federico Ruberti, Luca Simeone (FakePress)
Published by Derive Approdi, Rome, Italy, 2010. Language: Italian.

The fake competition RomaEuropa FakeFactory (www.romaeuropa.org) was an act of artivism, in favor of free culture and non-proprietary rights for authors. This network confronted the themes of art and hacking, political activism and technology, copyright and intellectual property and extended to access, cultural politics, crowdsourcing, open source models, peer-to-peer economic governance and the reinvention of the real.

The story begins with the section “VOICES”: a collection of more than 30 theoretical works on the themes of Free Culture, remixing as creative practice, the re-contextualization of urban spaces and knowledge sharing from international scholars such as Richard Barbrook, Andy Cameron, Stephen Kovats, The Yes Men, 0100101110101101.ORG, Jasmina Tesanovic, Massimo Canevacci Ribeiro, Antonio Caronia, Tatiana Bazzichelli, Marc Garrett, Francesco “Warbear” Macarone Palmieri and many others.

A catalog of the works presented by 32 artists, writers, designers, hackers and architects from all over the world follows in the section entitled “VISIONS”. These contributions give a voice to the unexplored scenarios of contemporary reality representing the worlds of innovation, appropriation and a continuous artistic and political reinvention bringing to light examples of new production models based on freely available contents, knowledge, connections and the possibility of reproducing, remixing and arranging contents, forms and objects; new technological practices, new forms social interaction; new opportunities for building unedited, self-determined imaginaries.

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Bicycle Built for Two Thousand, by Aaron Koblin

Some notes extracted from a paper written for the Conference “Interweaving Technologies. The Aesthetics of Digital Urban Living”, Aarhus, Denmark, April 22nd, 2010.

In the last half of the twentieth century Avant-garde art practices from Fluxus to mail art promised the creation of collaborative art and the production of new models of sharing knowledge. Today, techniques of networking developed in grassroots communities have inspired the structure of Web 2.0 platforms and have been used as a model to expand the markets of business enterprises.

The principal success of a Web 2.0 company or networking enterprise comes from the ability of enabling communities, providing shared communication tools and folksonomies. In this paper, I aim to advance upon earlier studies on networked art using a cross-national design, refusing the widely accepted idea that networked art is mainly technologically determined. Furthermore, I will present a few considerations that connect early experiments of networked art with the establishment of social networking platforms.

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“Coke Side of Life” advertising campaign (2009)

Essay by Tatiana Bazzichelli: “If You Can’t Hack ‘em, Absorb ‘em or the Endless Dance of the Corporate Revolution”, published in Concept Store nr. 3, journal by Arnolfini Contemporary Art Gallery, Bristol, UK. Get the issue here. Get the PDF here. Read the full text below.

What were once the values and philosophy of the hacker ethic are since some years the domain of many of the business companies which represent the development of Web 2.0 and contributed to create the notion of social media.

According to Steven Levy, the first one to use the term hacker ethic as described in his book Hackers: Heroes of the Computer Revolution (1984), the hacker ethic was a “new way of life, with a philosophy, an ethic and a dream”.

A philosophy, which had its own language and rules, and its own representative community, whose roots went back into the 1950s and 1960s, crossing the activity of the hackers at the Massachusetts Institute of Technology (MIT) and in the Seventies, the rise of the sharing computer culture in California (well represented by the Community Memory Project in Berkeley and the Homebrew Computer Club in Silicon Valley). Embracing the ideas of sharing, openness, decentralization, free access to computers, world improvement and the hand-on imperative (Levy, 1984) the hacker ethics has been a fertile imaginary for many European hackers as well, who started to connect through BBSes in the Eighties.

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Last July I started my collaboration with Punto Informatico (“Informatic spot”), with the column “NetStArt”, on social networking, hacking and art. NeStArt as a starting point after the net art.

Punto Informatico is an Italian daily online newspaper, and according to Wikipedia “one of the most famous of Italy’s online newspapers, and the oldest, founded in 1995 by Andrea De Andreis” (it was part of the Italian BBS network). Since 1995 it was managed by De Andreis Editore and directed by Paolo De Andreis, from 2008 to date has been directed by Edizioni Master.

The column, “NetStArt”, wants to reflect on the intersections between art, social networking, hacktivism, and contemporary net culture – therefore it is mainly focused on the transformation of politics, art and culture in the era of Web 2.0. It is strictly related with the research I am developing at Aarhus University on the disruptive art of business (2010).
It is online every 2 weeks, coming out on Wednesday.

Until now, two articles have been published (in Italian):
NetStArt/ Per un NetStArt artistico e tecnologico
NetStArt/ Arte disruptiva e giochi identitari

Free Beers by Superflex

Last May 21st, I ran a seminar together with Geoff Cox on the intersections between art, business and activism, at Aarhus University.

The seminar, as part of the DARC, Digital Aesthetics Research Center meetings, addressed the new forms of business that emerge from the uses of social media and critical arts practices, models that offer new insights into exploitation and even new ways of creating value. Geoff and I opened  the discussion on how best to translate these topics  into future research projects (e.g. in collaboration with SNYK), while presenting a range of different concepts. The research seminar was scheduled for Friday the 21st of May, 10-12, Aarhus University.
The title “Disruptive Art of Business” derives from a paper I wrote for an upcoming book, as part of my PhD Research investigation on Networking 2.0 (read more about the meaning of disruptive technology here). Another of my articles on art, business and social hacking is published by Concept Store Journal nr.3 (Arnolfini Gallery, Bristol), and it is also online here.

Key concepts: crisis of value, debt economies, alternative models (eg. music industry), donations based models, open source business, P2P (see Peer to Peer Foundation for instance), non-monetarised exchange and the gift, free software development, waged and unwaged labour, transformation of the institution, new forms of organization that take cue from networks culture (Organized Networks), buzz words, like sustainability, recuperation and tactical media strategies, disruptive art.

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Seminar & Workshops at Aarhus University, April 22 – 2010
KaserneScenen, starts 9.30.

Due to the ash- and eruption related cancellation of the three-day seminar Interweaving Technologies – the Aesthetics of Digital Urban Living, The DARC, Digital Aesthetics Research Center, and The Center for Digital Urban Living, Aarhus University, organise the mini-seminar Aesthetic eruptions of the digital. The seminar is arranged by Lone Koefoed Hansen and Lars Bo Løfgreen.

It will be a 3-4 hour seminar with some talks by presenters from the Aarhus area. Additionally, there will be two workshops:  Psychogeographics Aarhus by Martin Howse (UK/DE) and Wi-Fi cracking workshop by Gordan Savicic (AU/NL).

I will be part of the panel The Politics of Networks with Geoff Cox, Søren Pold and Christian Ulrik Andersen, giving a talk entitled “Aesthetics of Common Participation and Networking Enterprises”.
Read the rest of program here. Read the workshop descriptions below (extract from the Conference’s website).

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